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- WebsPlanet will work with Yell Adworks, a division of Yellowbook, a leader in local search and advertiser content in the US, to expand its online offering to its advertisers.
- With the WebsPlanet suite Yell Adworks will be able to achieve higher volume efficiencies while maintaining high quality production of Yellowbook’s customized advertiser websites product.
June 16, 2009 – WebsPlanet, the developer of website creation solutions, announced today that it has signed an agreement with Yellowbook to provide it with a toolset to assist in the creation of websites for its advertisers. By using the full suite of WebsPlanet products, Yellowbook will expand its website creation capabilities to offer its advertisers highly customizable, scalable and search engine optimized websites.
WebsPlanet has completed a successful three-month pilot phase and has moved into the production phase.
John Tooher, President of Yell Adworks in the US: ‘WebsPlanet solutions for online advertising products have been very impressive, living up to our business expectations, but more importantly, as a business partner WebsPlant has listened to our needs and worked with us in finding a production solution right for our challenging production environment’
Guy Karolizki, founder and CEO of WebsPlanet: “This agreement with Yellowbook, a leader in local search in the US, is an example of our technical and directory industry know how, where we can help take publishers to the next level of online operational excellence.”
About WebsPlanet: WebsPlanet is a leading provider of web creation solutions for hundreds of directory publishers and web building organizations worldwide. Established in 2004, WebsPlanet has proven successes at directory publishers around the world. The company focuses its technological and market experience to cost-effective solutions designed and built to answer the web-building needs of directory publishers and internet service providers seeking to expand their own web presence and offer their customers inexpensive, sophisticated and scalable websites.
About Yellowbook: Since 1930, Yellowbook has focused on a simple goal – develop and distribute products that easily connect consumers with local businesses. Today, Yellowbook is the national leader in local search and advertiser content, managing a comprehensive online and print product portfolio that provides users free access to local business information and advertisers a single source for cost effective media programs. Online, yellowbook.com reaches millions of users via computers, mobile devices, organic web searches and the company’s network of partner sites. Yellowbook’s fully managed search advertising program, WebReach, extends an advertiser’s presence across the major internet search engines. In print, Yellowbook delivers in 48 states plus the District of Columbia. For more information, visit yellowbook.com
About Yell AdWorks: Yell Adworks, previously known as Pindar Set, but now part of the Yell organization, began its activity in 1979. It is a leading provider of multimedia advertising design and production services, in print and online for Yellowbook in the US, Yell in the UK and Yell Publicidad in Spain. These services are provided from operations in the UK, USA, Spain, India, the Philippines and Peru. For more information, visit www.yelladworks.com
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